When a curious mind opens this article, the first question that comes to mind is: Does franchising truly work? Let me tell you, yes, it does! The franchise business model is more than simply fast food; it’s the force that drives most of the world’s entrepreneurial metro. 

Today, you couldn’t drive down the main street in any big city in the world without passing by a franchised firm, and those enterprises can be in any of more than 100 different lines of industry.

The economic output of franchise establishments in the United States has fluctuated significantly since 2007. In 2020, the sector suffered significant losses due to the COVID-19 pandemic, generating an estimated economic output of 670 billion U.S. dollars, compared to 787.5 billion U.S. dollars in 2019.

The franchise business with a robust franchise business model has prevailed and generated regular profits for its franchise owners.

Examples of such systems include Ford Motors and John Deere. McDonald’s and Dunkin Donuts are two famous examples of recurring business models. 

These franchise models are an excellent fit for aspiring entrepreneurs looking for a hassle-free way to earn an income.


What is a franchise business model?

A franchise business model means creating a business prototype for a company you want to franchise or that you currently have.

 It’s similar to a business canvas with the tools you’ll need to be a successful franchisor, including pre-and post-sales materials.

It’s also about the brand owner’s relationship with the local operator.

When a company (Franchisor) licenses its trade name (brand)) and operational procedures to a person or group (franchisee), the franchisee undertakes to operate according to the prerequisites of the contract. 

The franchisor offers assistance to the franchisee and exerts control over how the franchisee works under the brand.

The next critical stage in selling your franchise is to realize your franchise ambitions. 

Suppose your brand doesn’t have a well-documented franchise framework and business offering. You’ll almost certainly need to find an investor to bridge the gap between what you have today. 

You’ll need to start and run your franchised firm until you’ve spent much money on costly franchise marketing and sales campaigns.


Franchise Deck Overview:

We promote lean franchise models, which require less investment from franchisees and provide a faster return on investment. 

Additionally, franchisors will grow across geographies more easily and quickly using these models.

The most successful franchisors have a straightforward, foolproof procedure that can be scaled and operated by anyone with a basic understanding of the industry.


How does the Franchise business model works?


Franchise Business model


Investing in a franchise can be a risky business.

Franchise businesses can be successful, but it takes hard work and patience. 

Franchising a process-oriented. 

The franchisor needs to tailor it when planning to franchise their business initially.

Later on, followed by the franchisee and well monitored by the franchisor in the complete process of a franchise business.

Many risks come along with franchising, like how the franchisor will handle your concerns or if they will be willing to help you if the business is not going well.

In this process, investors buy franchises from the company and make their own management decisions on managing their own business. 

The franchising process is simply buying a license or right to do something from another company that already has it, like McDonald’s selling franchises of their restaurants to other businesses owners.

The franchise business model allows a franchise owner to buy a license to operate the business and sell its products or services in return for granted royalties.

For example, if you own a Starbucks, you will pay the company franchise fees to use their branding. The guidelines regarding making coffee drinks, their logo, and other things they have created.

 In return, you are given the license to run your coffee shop as you like.



Why does a franchisor need a franchise business model?

In many nations, franchising–the most dynamic business arrangement––has become the dominating force in the distribution of goods and services. 

Franchise Business model

According to national and international authorities, the franchise has become a significant way of doing business worldwide.

According to estimates, there were 753,700 franchise establishments in the United States by 2020, generating $670 billion in revenue and employing 7.5 million people.

 Quick service restaurants are the most profitable segment of the franchising industry, accounting for about 241 billion dollars in total economic output, followed by business services at around 121 billion dollars. 

Franchises in full-service restaurants, real estate, and business and residential services round out the top five. (Statista)

Despite its widespread appeal and significant economic influence, franchising is still a strange idea. Some regard it as a separate industry, while others link it to a particular type of business, such as fast-food restaurants.

The franchise business model is designed to create brand recognition by allowing entrepreneurs to sell products and services under an established company’s brand.

In exchange for the right to use the franchisor’s business system and trademark, this entrepreneur also agrees to abide by the franchisor’s marketing program and policies.

A franchise model is required to convince potential franchisees and investors that your franchise opportunity is worthy of their time and money. 

The franchisor or franchise consultant will lay out a business plan to assess if a potential franchisee is on the right track to success.

Our franchise business model template is the most up-to-date way to assist your business expansion. You cannot expand your firm for limited budgets and resources for franchise development due to a lack of funds from the onset! 

When you dive deeper into the franchise growth opportunity with Franchise Deck, you’ll discover that most business owners can find out how to franchise a firm with a minimal initial investment.



What is a franchise business plan?

A successful business has a clearly defined franchise business plan. Developing a franchise business model plan is crucial to franchise your business. 


Franchise Business model


Here are the top six sections of your franchise business plan that you should include.

The business:

The introduction, or executive summary, of your aims and objectives is arguably the most significant element of the business strategy. 

This section shall explain how the prospective franchisee sees your company first. It should be succinct and to the point, with the most critical issues highlighted. 

Your strategy is thwarted if the introduction is unclear or long

The market and industry overview

This component of the plan will show you’ve done your research. Also looked at the size of the market and the possibilities for growth in your sector. 

The franchise business strategy defines goals that are stated, measurable, and attainable, as well as timetables for accomplishing them.


Regardless of how at ease an investor or prospective franchisee is when talking money, every investor in a firm must judge the franchisor’s quality. 

When institutional investors, such as fund management organizations, consider whether or not to buy a franchise, the quality of management is an essential factor.


Sales is a separate topic from marketing and deserve its area. 

When paired with sales forecasting, a sales plan allows you to focus on growing your firm rather than reacting to day-to-day sales and marketing events.

Pricing, profit margins, supply sources, and credit terms offered by vendors are all covered.

Place of business and infrastructure

It will encompass where the franchise business plan to work – from home, a store, an office, or a small industrial outlet – and costs like equipment, business rates, insurance, and rent. 

The franchisee will want to hear all about your plans because the location is crucial for starting a business. 

List the products you’ll need under the category’ equipment,’ including tools, machines, computers, and the like, as well as whether you’ll be leasing or buying. 


These are merely for reference and do not form part of your strategy’s main presentation. 

They provide more detailed reference material, samples, statistics, an ideal franchise profile, and a job description for employees. 

Although there is no perfect formula for creating a franchise business plan, these primary components are essential.


Franchise Business model


Franchise Financial Plan 

The Financial plan details every part of your prospective business that includes money, from what you’ll put into what you’ll get out, as well as the connections between the two. 

The investor’s financing choice is based on your financial plan’s financial information.

The more precise, detailed, and rational the facts and statistics are, the happier the manager. 

The predicted profit and loss account and the cash-flow prediction are essential elements of this financial presentation.

Computation of total franchise cost:

When purchasing a franchise, keep in mind that the entrepreneur will have to pay the standard royalties and entry fees and deal with various other costs associated with the start-up of any firm.

The following are the most frequently encountered:

Royalties and entry fees

They are the fees that franchisors charge from their new franchisees. 

The destination of these funds is typically specified in the franchise agreement (training, advice and others).

Store place deposit

If the franchisee does not have their place to start the firm, they will pay rent. 

In this situation, the initial outlay will comprise the month’s rent and the deposit as per market standards.

Conditioning works

It’s not always easy to find a suitable location and meet all of the essential standards to start a business. 

In fact, in most situations, a series of modifications are required for the locals to accommodate the gathered business. 

The matter of fact includes the cost of the work itself and the payment of the necessary municipal taxes, construction permits, and architect fees.

The mercantile society’s constitution

The franchisee must form a legal entity for his firm; therefore, the connection with the franchisor is a company-company one rather than a boss-employee relationship. It also includes a slew of administrative fees.

I recommend Legal Zoom to franchisees and franchisors in the United States for legal services such as business formation, legal draughts, and disclosure forms.

Nearly every reputable franchisor has a financing scheme explicitly tailored for their franchisees. 

Some people may do it on their dime, and others may work with other investors to achieve their goals. 

Whichever option you choose, your franchisor is the most reliable source of capital.

Financial projections

Profit and loss forecast:

This is a statement of your expected sales minus direct costs (sales costs) and overheads (wages, rent, rates, and others).

Cash Flow:

A cash-flow projection is a record of when you expect money to come into your business and when it will leave. 

We have a franchise financial template for you that you or your employees can create a complete franchise financial plan. 

The cost of the template is minimal for us to continue operating and provide more business ideas and tips in the franchising world.

You can also employ a full-time franchise business consultant or subscribe to services like Liveplan to get your company franchise-ready.

Franchise Operation Manual

A franchise business model’s DNA – the basis that regulates franchise unit performance, processes, and conduct – is a franchise operations manual. 

The changes in the franchisor’s system need to be reflected, and franchisors are granted considerable discretion to update, amend, and edit the manual regularly.


The specific subjects covered in a franchise operation manual are frequently determined by the franchise offered.


Franchise legal documentation

The way franchising works worldwide varies by country, as each country has its own set of franchising rules.

The country’s commercial contract laws govern the franchise agreement. The countries such as the United States, Europe, and Australia have franchise disclosure document (FDD) regulations by their respective state governments.

Several laws regulate many Asian countries, explored in greater depth under the Franchise Agreement.

Nonetheless, beginning a franchise in India, the world’s most populous democracy is significantly easier than in most other countries.

Franchise Business model

Franchising implemented correctly using franchise business model. The most profitable solutions are rewarded by most of the markets using systematic franchise business model and strong legal documentation.

Franchise Disclosure Document (FDD)

Being part of the pre-sale due diligence process, persons interested in buying a franchise must receive a franchise disclosure document (FDD) from the franchisor. 

FDD includes vital information to prospective franchisees considering a substantial investment.

The FDD is separated into 23 sections, and the franchisee should read each one before signing.


The Federal Trade Commission requires franchisors must present the franchisee with the FDD at a minimum of 14 days before it is due to be signed or any money is exchanged. 

After the franchisor has accepted the petition and consented to consider it, the franchisee has the right to copy the FDD.

You can consider Legalzoom for your FDD and other legal services in United States.


Franchise Business model


Franchise agreement

The franchisor sets the standards and expectations for a franchisee to operate under their brand name in a franchise agreement. 

Every company form can be franchised, and restaurants and small retail establishments are frequently used as examples.

The franchisor lays out the restrictions that the franchisee must obey, but there are also provisions in the agreement that safeguards the franchisee. 


Franchise Business model


Franchise Marketing Plan and Business Deck:

A franchise pitch deck is a PowerPoint presentation used by franchisors or corporations to provide a concise yet practical outline of their franchise opportunity or start-up to potential investors or franchisees.

 A pitch deck is a crucial tool for raising funding for a business. As a franchisor, you must design methods for promoting your franchise to potential new franchisees, and one of the first alternatives is a pitch deck presentation. 

It is not a complicated process to pitch a franchise. 

The Franchise Pitch Deck template has made things a lot easier! Depending on the type of business you’re starting, you can make it as simple or detailed as you like.

We also offer a deck content template for you to use to quickly write about your franchise opportunity so that potential franchisees can grasp it and make quick decisions about whether or not to partner with you.


A franchise business model can assist you in growing a small company into a huge one. 

What are we waiting for now that we have a plan and the necessary documents? 

Let’s take a plunge into the world of franchising with our help and knowledge earned by burning our fingers with costly franchise consultants and marketing activities! 

It is elementary to franchise your business, build lean business models, scale your firm at low or no cost franchise marketing concepts, pass on savings to prospective franchisees, profit from regular royalties, and build your brand.

We’ll help you manage the narrow line between franchising and business growth by investing in people, business systems, and procedures. 

If you’re a business owner or a start-up, please tell us about yourself and your franchise business model in the comments section.

We want to help you at every step, and the best part is that it’s entirely free for our early-bird subscribers. We will analyze existing franchise models and make recommendations free of charge.

Catch us early in your franchise development process and grow with us!


Published On: March 7th, 2022 / Categories: Blog, Home, How to Franchise / Tags: /


  1. zoe February 15, 2023 at 6:56 am - Reply

    This model requires the master franchisee to invest heavily in setting up franchise operations in the foreign country.

  2. Paul March 18, 2023 at 7:18 am - Reply

    Franchise business model is a great way for businesses to expand their reach and presence in new markets. With the franchise model, the franchisor is able to leverage the expertise and resources of a network of franchisees to expand their business quickly.
    Franchising helps reduce the cost of entry for potential franchisees, making it easier for them to launch their own business.
    It also allows the franchisor to benefit from the efforts of the franchisees, since they are responsible for the marketing, customer service and day-to-day operations of the business.
    Franchisees benefit from the franchisor’s established brand, systems and procedures, which provide a solid foundation on which to build their business.

  3. Campbell March 18, 2023 at 7:21 am - Reply

    Franchisees also have access to ongoing support and training from the franchisor, as well as brand recognition and customer loyalty that come with a well-known brand.
    The franchise business model is a great way for entrepreneurs to start their own business with minimal risk, since they have the backing of a successful brand.
    Franchising has become increasingly popular over the last few years, and is a great way for businesses to grow and reach new customers. While theres are some risks involved with franchising, such as a lack of control over the business and potential disputes between the franchisor and franchisees, these are typically outweighed by the potential rewards. Franchising can be an excellent way for businesses to expand quickly and profitably without having to invest heavily in new infrastructure or personnel.

  4. Martin March 18, 2023 at 7:22 am - Reply

    The franchise business model is a great option for entrepreneurs who want to own their own business, but don’t want to take on all the risk of starting from scratch.
    There are a variety of different franchise models available, so it’s important to do your research and find the one that best fits your needs and goals.
    A successful franchise business requires good communication, collaboration and commitment between the franchisor and the franchisees.
    A well-developed franchise business model can help ensure that the franchisees are successful and profitable. With the right franchise model in place, a business can achieve long-term success and growth.

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