Naturals2Go is a healthful vending agency offering a franchise possibility. The enterprise was founded in 2009 and has an account that has grown to over 10,000 machines in over 40 states. Naturals2Go machines offer a whole lot of healthy snacks and drinks, along with fresh fruit, vegetables, nuts, and yogurt. The employer also gives a whole lot of advertising and marketing and help services to its franchisees.

In this article I will discuss the company’s records, its products and services, and its franchise possibility. We will even provide some hints for entrepreneurs who are considering franchising Naturals2Go.

The wholesome vending system market is predicted to develop at a CAGR of 10% from 2022 to 2027.The increase of the healthy merchandising system marketplace is being pushed by using more than a few factors, along with the increasing demand for wholesome snacks and liquids, the developing recognition of administrative center wellness programs, and the rising recognition of the importance of a healthy food plan. The healthy merchandising machine market is fragmented, with some small and medium-sized organizations competing for market share. The main players in the healthful merchandising machine marketplace include Naturals2Go, Vending Made Simple, and Fresh Healthy Vending.

Naturals2Go Franchise

How much does a Naturals2Go Franchise cost?

The Natural2go vending business franchise cost ranges from $52,000 to $260,000. This consists of the price of the merchandising machines, inventory, advertising, and education.


Naturals2Go Franchise Cost Review

Naturals2Go Franchise Fee no franchise fee
Naturals2Go Franchise Cost $52,000 – $260,000
Royalty Fee 5% of Gross Sales
Advertising Fee 2% of Gross Sales
Term of Agreement 10 years
Is the Franchisee term renewable? yes
Renewable Franchise Fees $25,000

Naturals2Go Franchise

How much do Naturals2Go Franchise owners make?

The amount of cash that the Naturals2Go franchise makes varies depending on various things, including the variety of vending machines they own, the area of their vending machines, and the kind of products they promote. According to Naturals2Go, the average franchise proprietor earns between $50,000 and $150,000 according to 12 months.

However, some franchise owners have reported earning notably more than this. For instance, one franchise proprietor in California reported that he earns around $300,000 in a year.

What is Naturals2Go Franchise profit?

I will estimate the Naturals2Go Franchise profit and years to recoup the investment (ROI).


AUV Estimated Annual Profit (12.5%) Estimated Annual Profit (15%) Estimated Annual Profit (18%)
$150,000  $18,750 $22,500 $27,000
Recoup mid-point


8.3 years   6.9 years 5.7 years

The estimated Naturals2Go Franchise profit is in the range of $18,750  to $27,000  and it will take 5 to 9 years to recoup the investment.

According to industry standards, getting a return on the Franchisee investment will take quite a  long time.

Is the Naturals2Go Vending Franchise Review Profit and Cost?

Whether or not the franchise earnings is well worth the price relies upon a number of factors, consisting of your individual economic scenario, threat tolerance, and entrepreneurial goals. Ultimately, the choice of whether or not to spend money on a franchise is a non-public one. It is crucial to weigh the prices and benefits cautiously before you make a decision.

Potential Risks to consider before investing in a Naturals2Go 

  • Competition: The merchandising machine enterprise is an aggressive industry, and Naturals2Go isn’t the simplest agency within the marketplace. There are some different groups that provide comparable products and services.
  • Location: The region of your vending machines is one of the most critical elements to be able to have an effect on your success. If you select locations that do not have quite a few foot visitors, you may no longer be able to generate enough income.
  • Product mix: The type of products which you sell will even have an effect on your success. If you do not provide products that humans need to shop for, you won’t be able to generate enough income.
  • Marketing: You will need to spend money on advertising your enterprise to be able to attract customers. If you do not market your commercial enterprise correctly, you won’t be able to generate sufficient income.
  • Franchisor aid: Naturals2Go offers a variety of help services to its franchisees. However, it is critical to notice that no franchisor can guarantee your success.
  • Personal threat: As a franchisee, you may be individually chargeable for the money owed and obligations of your enterprise. This means that if your enterprise fails, you could lose your personal assets, consisting of your house and vehicle.


How to Open a Naturals2Go Vending business Franchise?

The steps to start Naturals2go vending business

  • Visit the company’s website and fill out an inquiry form. This can help you analyze approximately the franchise possibility and contact a franchise development consultant.
  • Meet with a franchise development consultant to discuss your interest in the franchise opportunity. During this meeting, you will learn more about the organization, the franchise gadget, and the requirements for becoming a franchisee.
  • Complete the franchise application. The utility process includes supplying data about your personal and economic heritage, in addition to your business experience and plans.
  • Meet with the franchise Review Committee. The Franchise Review Committee will evaluate your utility and decide in case you are an excellent match for the franchise device.
  • Sign the franchise settlement. Once your utility is authorized, you may be required to sign a franchise agreement. This agreement will outline the terms and situations of your franchise relationship with Naturals2Go.
  • Pay the franchise charge. The franchise rate is a one-time fee that offers you the right to operate a franchise.


Naturals2Go Franchise Requirements

  1. Minimum experience required: The company does not require any preceding experience in the vending system enterprise. However, the business enterprise does decide on candidates who’ve experience in business control or income.

2.Minimum Cash Requirements: The minimal cash requirement to open a franchise is $30,000. This amount consists of franchise fee, preliminary stock, and advertising fees.

  1. Net Worth Required: The minimal net worth requirement to open a franchise is $150,000. This quantity is used to make sure that franchisees have the monetary sources to operate their enterprise efficiently.
  2. Franchise fee: There is no franchise fee. This is a completely unique function of Naturals2Go, as maximum franchises have a non-refundable rate of minimum $20,000.
  3. Initial investment: The initial funding for a franchise ranges from $52,000 to $260,000. This includes franchise fee, initial stock, marketing substances, and education.


Naturals2Go Training to Franchises

The training is conducted at Naturals 2Go’s corporate headquarters in Depew, New York. The schooling program is normally five days long and covers the subsequent topics

  • Sales and advertising: Franchisees will discover ways to promote the company’s merchandise, in addition to the way to marketplace their commercial enterprise.
  • Operations: Franchisees will discover ways to perform and maintain their vending machines, as well as the way to manage their stock.
  • Customer carrier: Franchisees will discover ways to provide brilliant customer service that is critical for walking a hit vending machine business.


Naturals2Go Operations to Franchises

  • Location: Franchisees are answerable for finding and securing places for his or her merchandising machines. They have to not forget elements consisting of foot site visitors, visibility, and competition whilst selecting places.
  • Machines: Franchisees are accountable for buying and preserving their merchandising machines. They should also keep their machines stocked with fresh products.
  • Inventory: Franchisees are liable for ordering and managing their stock. They need to order sufficient products to keep their machines stocked, but now not so much that they have got excess inventory.
  • Sales: Franchisees are accountable for promoting merchandise from their merchandising machines. They can do this by way of promoting their business and through offering exquisite customer support.
  • Marketing: Franchisees are responsible for advertising and marketing their business. They can do that by advertising, networking, and participating in community events.
  • Customer service: Franchisees are liable for supplying remarkable customer service. This includes being friendly and useful, resolving consumer court cases, and making sure that clients are happy with their purchases.

How is Naturals2Go Territory Granted to Franchises


  • Naturals2Go presents territories to franchisees based totally on a first-come, first-served basis.
  • Naturals2Go additionally considers the following factors while granting territories:
  • The franchisee’s experience and qualifications
  • The franchisee’s financial sources
  • The franchisee’s marketing plan
  • The franchisee’s commitment to company’s business model.
  • The company reserves the right to deny any franchise software, regardless of the reasons.


What is the Franchise Term of Agreement and Renewal?

The preliminary term of a franchise settlement is ten (10) years. Franchisees may renew their franchise settlement for extra ten-year phrases, subject to company’s approval and fee of a renewal price.

 Does Naturals2Go provide Financial Assistance to Franchises?

Yes, it does provide monetary help to franchisees. The business enterprise offers plenty of financing options.

Naturals2Go Franchise

Pros & Cons of owning a Naturals2Go Franchise

Pros of owning a Naturals2Go Franchises

  • Brand recognition: The company is well-known with a terrific recognition. This can help franchisees appeal to clients and generate sales.
  • Support: It provides franchisees with a lot of guidance, which includes education, advertising, and operations help. This can help franchisees get their corporations off to an amazing start and be triumphant in the end.
  • Low startup prices: The startup costs for a franchise are quite low as compared to other franchise opportunities. This makes it an extra inexpensive alternative for entrepreneurs.
  • Potential for high profits: Franchises have the ability to generate excessive income. This is because of the corporation’s established brand , its awareness on wholesome snacks, and the developing call for healthy vending machines.

Cons of Owning a Naturals2Go Franchises

  • High costs: The company costs franchisees some of expenses, such as a franchise price, royalty price, and advertising fee. These fees can be a substantial fee for franchisees.
  • Limited manipulate: Franchisees have restricted manipulation over their organizations. They need to adhere to company’s requirements for merchandise, marketing, and operations. This may be irritating for a few franchisees who need extra control over their organizations.
  • Competition: The vending system industry is aggressive. Franchisees will want to discover approaches to differentiate their company from the opposition to be able to prevail.
  • Risk: Franchising is a business assignment, and there may be  the risk of failure. Franchisees must carefully remember the risks before making an investment in a franchise.

What are Naturals2Go Franchise reviews

Here are a few testimonials you must go through before you decide:

“I’ve been a franchisee for five years and I’m very happy with my decision. The organization provides first-rate aid and education, and the goods are top-notch. I’ve been able to construct a successful commercial enterprise and I’m very grateful for Naturals2Go.”


“I started looking for a low-price, turnkey business and Naturals2Go changed into an appropriate fit. The employer affords the whole thing you want to get started out, which include machines, inventory, and advertising materials. I’ve been capable of generating great profits with my franchise and I’m very glad with my decision.”


Naturals2Go Rankings

Naturals2Go is ranked #393 on Entrepreneur Magazine’s 2023 Franchise 500 listing.

Franchise Deck Analysis and Overview

The general investment required to open a franchise ranges from $129,020 to $500,210. This consists of a franchise rate of $39,950, a royalty rate of 5%, and an advertising and marketing fee of 2%. The company provides comprehensive education to its franchisees on all components of running a successful merchandising system business. This schooling consists of education on product information, income and marketing, operations, and customer support.

It guides its franchisees through a toll-loose hotline and regular visits from the company’s discipline team. It’s vending machines are stocked with an extensive type of healthful snacks and beverages, along with end result, veggies, nuts, and yogurt.

Naturals2Go is a vending machine business enterprise that makes a speciality of healthful snacks and drinks. The organization started in 1993 and has grown to over 10,000 machines in operation. Naturals2Go gives quite a few healthy snacks and beverages, which includes fruits, veggies, nuts, and yogurt. The agency’s machines are located in lots of settings, inclusive of schools, hospitals, agencies, and health facilities.

It is a franchise organization, which means that franchisees own and perform their own machines. The organization provides franchisees with training, advertising help, and access to its community of suppliers. It additionally offers plenty of financing options to help franchisees get commenced


Is Naturals2Go a Franchise Opportunity?

Yes, Naturals2Go is a Franchise.

Facts That Nobody Told You About Naturals2Go

  1. Naturals2Go was founded in 1993 by two pals, John and Jeff, who were obsessed with wholesome living.
  2. The employer’s first merchandising gadget became established in a local fitness meals store.
  3. It now has over 10,000 machines in operation within the United States and Canada.
  4. The company’s products are made with all-natural components and are free of artificial flavors, hues, and preservatives.
  5. Naturals2Go is devoted to sustainability and donates a part of its profits to environmental causes.
  6. The company has a strong consciousness on customer support and offers a pleasure assurance on all of its merchandise.
  7. It is a tremendous alternative for marketers who’re searching out a healthful and worthwhile enterprise.


Naturals2Go Franchise Review and Information

Industry Type Vending Machines
Sub Category Healthy Vending Machines
Year Established 1993
Company Name Naturals2Go
Founder/Management Head John and Jeff
Franchising Started 2002
Employees at Company H.O 100
Franchisee Expansion Plan To Expand Franchise network by 20% in next year
Number of Units 10,000
Number of Franchise Units 2000
Social Media Handles Facebook
Company Office location  2475 George Urban Blvd. Suite 203


Naturals2Go Franchise Success and Failure Rate

The below table will highlight the Naturals2Go’s Franchise success and failure rate for the last 3 years. This will supplement your decision-making process.


Year Format Start End Change
2019 Franchise Owned 2000 1900 -100
Company Owned
2020 Franchise Owned 1900 1800 -100
Company Owned
2021 Franchise Owned 1800 1700 -100
Company Owned

Competition Analysis of Naturals2Go 


Brands Cost to Franchisee Franchise Fees Royalty + Ad fees Expected Profit Recoup of Capital FD Rating
Naturals2Go $39,950 $39,950 5% $18,750 – $27,000 5-9  years 4/5
Fresh Healthy Vending Franchise $49,950 $49,950 6% $25,000 -$35,000 5 years 4.5/5
Nature’s Way Vending


$29,950 $29,950 5% $15,000 – $25,000 4 years 3.5/5
Healthy Vending USA


$39,950 $39,950 6% $25,000 – $35,000 5 years 4.5/5
Vending Made Simple


$19,950 $19,950 4% $10,000 – $20,000 3 years 3/5
Green Machine Vending



$34,950 $34,950 5% $20,000 – $30,000 5 years 4/5

The Franchisee Deck rating for the Naturals2Go Franchise is 3.7/5.0.

Naturals2Go Franchise


Conclusion : How you found Naturals2Go Franchise Review

Naturals2Go franchise is a healthful vending opportunity that offers a validated enterprise version and great training and support from the franchisor. The company has been in business for over 30 years and has helped masses of franchisees succeed.

If you’re searching for a franchise opportunity within the wholesome vending enterprise, it is a superb choice to not forget. The corporation has a robust emblem, an established commercial enterprise version, and a supportive corporate tradition. Franchisees can assume to earn a good living and make a difference in their network.

Entrepreneurs who want to open a Franchise in the healthy foods categories can look at

  1. Poki Bowl Franchise
  2. Frutta Bowl Franchise
  3. Oakberry Acai Bowl Franchise
  4. Playa bowls Franchise
  5. Everbowl Franchise
  6. Clean Juice Franchise
  7. Salad and go Franchise
  8. Saladworks Franchise
  9. Fresh Kitchen Franchise


Frequently Asked Questions (FAQs)

  • Is the Naturals2Go Franchise profitable?

Franchises may be worthwhile, but there may be no guarantee of achievement. The amount of earnings that a franchisee makes will vary depending on a range of factors, which include the number of machines, the vicinity of the machines, and the advertising efforts of the franchisee.

  • Can you make money owning a Naturals2Go?

Yes, it is possible to make cash proudly owning a franchise. The organization gives a number of assets and guides to assist franchisees be successful. However, it is crucial to not forget that owning a franchise is a commercial enterprise, and there may always be the chance of failure.

  • Is Naturals2Go a Franchisee?

Yes, Naturals2Go is a Franchise.

  • How much is a Naturals2Go Franchise?

The fee of a franchise varies depending on the number of machines and the region of the machines. The initial franchise price is $39,950. Franchisees also are required to pay a royalty fee of 5% of gross income and an advertising fee of 2% of gross sales.

  • How do Naturals2Go Franchises make money?

Franchises make cash by selling merchandise from their merchandising machines. The enterprise expenses a commission on all income made through its machines. Franchisees also are liable for the fee of stocking their machines and keeping them.

Published On: October 15th, 2023 / Categories: Blog, Food Franchise Opportunities /

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